Micro-Credential in Business Research Methodology
Programme Overview
This course has been designed to equip students on writing the correct and appropriate thesis or project paper. The course will also help them build the basic knowledge of research and report writing by providing them the students the knowledge and skills they need to solve the problems and meet the challenges of a decision making environment.
Learning Outcomes
On completion of the course participants should be able to:
- Design a research plan
- Use the appropriate statistical test to analyze data.
- Present the research proposal.
- Apply the ethical values in preparing the research proposal
Course Progression
Credits from this Micro-Credential Programme are transferable to the following full academic programme:
- Master of Business Administration (MBA)
Assessments
- Coursework 80%
- Final Examination 20%
Study Plan for Micro-Credential in Business Research Methodology
Week 1
| Introduction to research methodology
| Management Seminar Session Simulations
|
Week 2 | Research Methodology
| Management Seminar Session Case Studies |
Week 3
| Research Problems
Research Design
· Survey | Management Seminar Session Group Discussions
|
Week 4
| Data Collection
– Quantitative – Qualitative Measurement and Scaling
– Reliability – Validity Sampling Technique
Sampling Size | Management Seminar Session Group Discussions
|
Week 5
| Data Analysis and Statistical Test • SPSS · t-Test • Paired t-Test • Chi-Square • Regression • Standard Deviation • Mean, Median and Mode • 1 Way ANOVA • 2 Way ANOVA • ANACOVA | Management Seminar Session Presentations Simulations |
Week 6
|
Preparation of Research Proposal/Protocol
| Management Seminar Session Case Studies
|
Week 7
| Guide to research publication
| Submission of Assignments |
Week 8
| Final Examination | Conclusion Session Awarding of Certificates Presentation by VC or Representative of VC
|
Why Micro-Credential in Lincoln University College (LUC), Malaysia?
Micro-credentials in Lincoln University College (LUC), Malaysia offer a flexible, targeted, and accelerated pathway of acquiring industry-relevant skills that meet the demands of today’s evolving job market. Designed for students, professionals, and individuals seeking to upskill or reskill, credentials offer learning experiences and formally recognized certifications, with enhanced employability, and serving as stepping stones to higher qualifications. LUC’s micro-credential programs are supported by strong academic frameworks and offer clear progression pathways into full-fledged degree programs. After completing this Micro-credential course, professionals can use their updated skills to apply for promotions or switch to a different job role.