Bachelor (Hons) in Business Administration

(N-DL/345/6/1107) (08/24) (MQA/PA 10751)

The Bachelor (Hons) in Business Administration program of Lincoln University College, Malaysia (LUC) is designed to help the students to acquire academic and technical skills, so that they are able to take up managerial roles in the future.

Subject Highlights

Sl.No. MQA Subject Code Subject Name Credits
1 BBA 6013 English I 3
2 BBA 6023 Business Communication 3
Elective (Choose any one module from the following):
3 MPU 3113 Islamic Civilization and Asian Civilization 3
4 MPU 3163 Malay Communication 3 3
5 BBA 6043 Principles of Management 3
6 BBA 6053 Introduction to Accounting 3
7 BBA 6063 Fundamental of Computer Principles & Programming 3
8 BBA 6073 Human Resources Management 3
9 BBA 6083 Principles of Marketing 3
10 BBA 6093 Internet Fundamentals & Applications 3
11 BBA 6013 Entrepreneurship 3
12 BBA 6113 Business English II 3
13 BBA 6123 Sociology 3
14 BBA 6133 Business Organization 3
15 BBA 6143 Business Law 3
Elective (Choose any one module from the following):
16 MPU 3123 Ethnic Relations 3
17 MPU 3173 Malaysian Studies 3 3
18 BBA 6163 Microeconomics 3
19 BBA 6173 Project Management 3
20 BBA 6183 Intoduction to Financial Accounting 3
21 BBA 6193 Consumer Behavior 3
22 BBA 6203 Company Law 3
23 BBA 6213 E-Commerce 3
24 MPU 3342 Government and Public Policy Malaysia 2
25 BBA 6233 Business Ethics 3
26 BBA 6243 Quantitative Methods 3
27 BBA 6253 Management Information System 2
28 BBA 6263 International Business Management 3
29 BBA 6273 Macroeconomics 3
30 MPU 3232 Leadership Skills and Human Relation 2
31 MPU 3452 Khidmat Masyarakat 2
32 BBA 6303 Organizational Behavior 3
33 BBA 6313 Production & Operation Management 3
34 BBA 6323 Retail Management (RM) 3
35 BBA 6333 Event Management 3
36 BBA 6343 Marketing Management 3
37 BBA 6353 Logistics and Supply Chain Management (LSCM) 3
38 BBA 6363 Target Economic Regions 3
39 BBA 6373 Psychology 3
40 BBA 6383 Strategic Management 3
41 BBA 6393 Innovation Management for Global Competitiveness 3
42 BBA 6403 TQM and Six Sigma (TSS) 3
43 BBA 6413 Business Research Methods 3
44 BBA 6423 Marketing Research 3
45 BBA 6433 Multinational Enterprise 3
46 BBA 6433 Bachelor’s Thesis 9

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Contact us

Wisma Lincoln, No. 12-18, Jalan SS 6/12, 47301 Petaling Jaya, Selangor Darul Ehsan, Malaysia

+1300 880 111 (Malaysia)
+603-7806 3478 (International)

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